Deliverable
Brand Enhancement
Social Media Graphics

Tools Used
Illustrator, Photoshop, Powerpoint

Year
2019-2021

Collaborating with Moderna to launch their new Instagram account through captivating and informative social graphics.

To introduce Moderna to the Instagram community in a visually compelling and informative manner, we created a series of graphics that would engage, inform, and resonate with Moderna’s audience while reflecting the company's innovative spirit and commitment to healthcare advancements. Our collaboration with Moderna to launch their Instagram account was a meticulous exercise in translating their brand onto a dynamic platform while adhering to Instagram's best practices including an intentional mix of user-generated content, high-quality photos, and graphics in alignment with Moderna's brand guidelines. We meticulously planned a visual narrative to captivate the Instagram audience. Our graphics showcased Moderna's milestones, vaccine efficacy, and human stories behind the innovation, aiming to foster engagement and curiosity.